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Willow & Fern Spa
Date
March 2025
Location
Columbus, Ohio
Project type
Logos & Branding
Role
Brand Designer
The Ask:
Willow & Fern, a high-end spa offering holistic and organic treatments, needed a logo that reflected their ethos of natural luxury. They were looking for a visual identity that felt serene, elevated, and deeply rooted in nature. The challenge was to design a logo system that could translate seamlessly across signage, product packaging, spa menus, and digital platforms—capturing the essence of a rejuvenating, eco-conscious experience.
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